The lights didn’t go off

Photo by Matt Trappe

“It was technically a branch as it wasn’t a trunk, but nonetheless, it completely knocked me to the ground. I hit my head, fell, and luckily the lights didn’t go off. My hat and glasses went flying. I got up and did a little check and started jogging again. Things seemed fine, but then I kept saying, ‘That hit me really, really hard.’ I had some scrapes from it, too. It was covered in moss. I think I registered it just as leaves, and I didn’t duck low enough. There was a lot of ducking today. We’re in hobbit land, so that’s what I figured. It’s made for shorter people. I totally got wiped out.”- HOKA Athlete and Tarawera Ultramarathon winner Jim Walmsley

Jim’s favorite shoe is the Challenger ATR 3.


Best. Day. Ever.

Screen-Shot-2017-02-17-at-1.42.43-PM“She stepped out of her big pick up truck and I instantly fell in love. After a nice trail run I was certain I’d marry her one day. I quickly packed up my house and moved to Flagstaff, and after a few years together we tied the knot in September of 2016. Best day ever.”- New HOKA Athletes Alicia and Chris Vargo

Like a car revving its engines

Screen-Shot-2017-02-17-at-1.32.06-PM“I fell in love with running for more than just the fact that I was good. I love the feeling of flying down the track or cruising along the trail and feeling like I’m never going to get tired. Like a car revving its engines, I can tell that all systems are a ‘go’, and I can feel the power and efficiency waiting to be exposed.”- New HOKA Athlete and 2x Olympian Donn Cabral.

Donn’s favorite shoe is the Speed EVO.


Open to anything

Screen-Shot-2017-02-16-at-1.18.02-PM“My plans for Valentine’s Day are to scan the popular dating apps, swipe left on everyone, then walk alone to 7/11 for a pint of Ben & Jerry’s and a six pack (of seltzer), and throw on my ‘Bring It On’ DVD. I’m still single because I’m easily annoyed. Things could be going well with a girl, then they have a weird laugh or don’t ever laugh or laugh way too much, or don’t like running or like running too much or sends me snaps that are also on their snap stories or admit they are just using me to get to my friend Eric, or keep going on dates with me for the free meal, or they snore like an animal. 

But I’m not looking for too much in a partner at all. Just someone who has a good personality, a nice figure, a nice voice, but is really good at cooking, and is also athletic, competitive, beautiful, smart, pretty, funny, makes a lot of money, likes to cuddle, and is pleasant. She has to be pleasant and gentle, but also aggressive sometimes. Really I’m just looking for a girl who can be herself around me, but also not too much herself, you know? But I’m really open to anything. I’m not picky at all.” – HOKA Athlete Colby Alexander

 Colby’s favorite shoe is the Arahi.


Don’t lose your roots

Screen-Shot-2017-02-10-at-1.34.22-PM“I grew up on a farm and went to college in New York City where I was recruited for football. At that point, I wasn’t even a runner yet. But when I was in the city, surrounded by concrete, I had a hunger to touch every inch of dirt I could. Running was the best way to transport myself to where I didn’t care about city stress. So I quit football, found running, and through running I found myself.” – new HOKA Athlete David Roche

David’s favorite shoe is the ClaytonScreen-Shot-2017-02-10-at-1.36.26-PM